Finance dissertation topics

1.2Background history of William Hill plc

William Hill plc was founded in 1934 by William Hill and has since then grown to become one of the leading names in the U.K betting industry. Established and managing its global operations from the U.K, William Hill plc have specialized in offering fixed odds bookmaking services. The company also provides odds and bets for a wide range of sports and events. Besides, William Hills plc provides pleasure using prizes machines as well as odds betting machines in its licensed betting offices. The company also operates numerous online casinos, poker and games sites as well as four greyhound stadia. William Hills plc operates four major retail channels through which it sells betting and gamming products to its local and global customers. These retail betting and gamming channels consist of a network of over 2, 300 outlets spread across the United Kingdom and Ireland.

William Hills plc has invested heavily in technology through interactive web based betting system that includes an online sportsbook, arcade games and an online casino. In addition the company provides the following interactive online betting services and games: Online poker site, online bingo site and online skills games. The company sells over 889,000 betting slips per day through its telephone and internet betting products. Moreover, it receives internet bets from over 190 countries, in over 60,000 events and 30 sports and operates over 2250 retail shops. The company was listed on the London Stock Exchange on 20th June 2002.

1.3 Analysis of William Hill plc’s financial statements for the 2006 fiscal year.